Edoardo Noce, an experienced sales and marketing professional, shares his insights on building trust and developing markets in the food and beverage industry.

He emphasizes the importance of trust in building strong relationships with partners and distributors, the time factor in market development and the need for patience and understanding of different market stages. He also highlights the role of culture in business and the importance of finding the right partners who believe in the business opportunity.

He underlines the necessity of learning finance and analytic skills to get the most out of any sales and marketing roles. Edoardo also suggests that passion and a positive attitude are key qualities for global talents as well as the ability to connect with different cultures.